WEDDING SOFIA & PIETRO
ITALIAN WEDDING LOVE.
Visual Identity & Web Design (Squarespace).
The visual identity draws from the timeless romance and effortless elegance of Italy, blending soft minimalism with Mediterranean warmth. Natural textures, muted tones, and refined details evoke the charm and atmosphere of the countryside.
The website translates this aesthetic into an immersive digital experience, serving as an informative platform for the destination wedding. Cohesively aligned with the interactive digital invitations, it creates a unified visual story that captures the celebration’s elegance, intimacy, and modern sophistication.
Conceptual Foundation
The design concept is rooted in the castle of Salsomaggiore Terme, Italy, where the wedding reception takes place. Its warm, antique character inspired a visual language that balances heritage and modern refinement. The textures, colors, and atmosphere of the castle — aged stone, golden light, and romantic architecture — shaped an identity that feels both timeless and intimately personal, echoing the spirit of the celebration.
Visual IDENTITY
Monogram
Two distinct monograms were created to capture the essence of the event across different touchpoints. The primary monogram, designed for the overall wedding identity, carries a modern and refined aesthetic, symbolizing the couple’s contemporary elegance. The secondary monogram, crafted exclusively for the digital invitations, blends the two selected typefaces to create a more romantic expression, adding a sense of sophistication and celebration to the digital experience.
Color Palette
The color palette draws from the natural warmth and elegance of the Italian landscape, featuring soft, earthy shades of green inspired by the lush flora surrounding the castle in Salsomaggiore Terme. These tones evoke a sense of organic sophistication and timeless serenity, perfectly complementing the romantic atmosphere of the celebration.
Graphic Elements
The graphic elements are fine-lined and delicately detailed, reinforcing the wedding’s sophisticated and timeless aesthetic.
WEB DESIGN
KEY web Implementations
Immersive Homepage
Designed to capture the romantic atmosphere of the destination, combining elegant typography, soft color palettes, and warm photography that reflect the Italian countryside.
Event Information Hub
Centralized key details — venue, date, and itinerary — for an easy and intuitive guest experience. The layout prioritizes clarity while maintaining a refined aesthetic.
Travel & Accommodation
Guides guests through transportation options and hotel recommendations with simple navigation and visual harmony, ensuring a stress-free planning experience.
Gift Registry
Integrated seamlessly with the overall design, offering an elegant and straightforward interface for guests to contribute easily.
RSVP Section
Streamlined form designed for effortless responses, seamlessly connected to Google Forms to keep all guest information organized and accessible. This reinforces the site’s user-friendly and cohesive experience.
RESULTS
A cohesive digital extension of the event’s visual identity — elegant, warm, and functional — enhancing the guest experience while maintaining the sophistication of an Italian destination wedding.